Author lisabraxton

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I’ll have an omelet with that bestseller

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The bookstore as we know it is on its deathbed. That’s what I’ve been hearing for the past decade or so. Financial pressure and competition from online retailers, including Amazon (which has made a surprising pivot with plans for a growing constellation of bookstores) have led to the shutdown of Waldenbooks, Borders, some Barnes and Noble bookstores as well as many independent shops.

Bins of Music and CustomersBut the bookstore itself isn’t dying, just the business model. Proprietors who are trying creative approaches are finding that the bookstore is not only alive and well but thriving. I visited one example with my friend, Lisa Allen, on a recent Saturday—Tres Gatos, Boston’s first, full-service combo restaurant/ bookstore/music store. It’s in the Jamaica Plain section of Boston, a hip, artsy, intellectually vibrant neighborhood. Tres Gatos uses a hybrid business model, a full-service restaurant in the front, music store—featuring classic vinyl—and bookstore in the back. Lisa and I feasted on tapas, gambas all I prebre, freshwater farmed shrimp sautéed in a rich and complex sauce, and sweet potato pancakes topped with whipped fennel chili butter. Then we headed to the music and bookstore. Store manager Phil Wilcox told us that he orders book, including bestsellers, from the second biggest book distributor in the country and gets inventory every three or four days. He receives vinyl inventory every four orShelves of Books and CDs five days and says turnover is good for both books and music. The businesses help each other. Customers who come in looking for classic albums will peruse the shelves of books. When the restaurant business gets light during the cold weather months, the book business picks up. Before I left Tres Gatos, Wilcox had sold me a CD, “Senegal 70,” West African Latin jazz urban orchestra music that I can’t imagine I could have found elsewhere.

If Tres Gatos offers any indication, the future of books in a retail environment looks good if niche marketing is put to use effectively.

7 Common mistakes to avoid when writing a personal essay

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I have been writing personal essays for the past 10 years or so and have suffered through rejections, but have had quite a few successes. Most of what I’ve written has eventually gotten published. Based on my experiences I’ve come up with a list of common mistakes writers should avoid when trying to get a personal essay published.

  1. Not changing your strategy when an essay is rejected

I wrote an essay about how I met my husband, who sat quietly three pews behind me in church for years until he got the nerve to approach me, and thought it was the perfect piece for the “Modern Love” column in The New York Times. About a month after submitting it, I got the standard rejection e-mail. (At the time, I didn’t know that “Modern Love” receives thousands of submissions a year. Only 52 are published.) I shortened the essay and sent it to Chicken Soup for the Soul and it was accepted. Later, an inspirational literary journal, Finding Mr. Right, published the essay too. I’m glad I didn’t give up after The New York Times rejection.

  1. Starting too slowly

It seems practical to start an essay in chronological order, or to set the scene through exposition, but that might not be the most interesting approach. Consider beginning the essay in the middle of the story with action or compelling dialogue. Here’s an example:

“I wish all the black people would go back to Africa.”

With those words, my idyllic world was shattered. My innocence was lost.

That’s how I began my essay, “The World I Didn’t Know Existed,” with a quote from one of my elementary school classmates. The essay is about my first encounter with racism. The essay is published in Black Lives Have Always Mattered, A Collection of Essays, Poems, and Personal Narratives.

  1. Holding back

If you play it safe and keep your essay on the surface, you may not be giving your reader something to grab onto, something he or she can identify with. When I wrote my essay, “Praying on the Job,” which was published in an inspirational anthology called The Book of Hope I went into some detail about how my husband’s job loss affected not only our financial situation, but our marriage. It was painful to dig deep, but also cathartic, and something readers could relate to.

  1. Writing a diary entry

A personal essay is more than a running log of what’s transpired in your life during a certain period of time. That won’t keep the reader’s interest. You also don’t want to use the essay format as an opportunity to vent. Be sure to provide a universal truth, so that the reader is given something to reflect on.

  1. Taking a trip to nowhere

A good essay, like a piece of good fiction, takes the reader on a journey. You, the writer are in a different place by the end of your essay. In “Trust Yourself,” which I had published in The Northwestern Magazine, I began as an insecure Sunday school teacher to first and second graders, but through a friendship with one of my little students, I developed confidence that the kids were benefiting from my being their teacher.

  1. Writing large

You may have a lot to say, but you may want to bite off only a chunk at a time. A personal essay is not a biography. It is not all encompassing, covering decades of your life. It is actually a snapshot in time. Choose focused events to make a larger point.

  1. Thinking that you don’t need feedback

I have my sister read over just about every essay I write. If there is something unclear or confusing, she lets me know. Feedback is critical. After I’ve written an essay and revised it more than a dozen times, there could be problems with it that I just can’t see anymore because I’m too close to what I’ve written.

By avoiding these and other pitfalls, you could be further on your way to producing essays you be proud of while at the same time, increasing your rate of publishing acceptance.

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Writers could take a cue from The Poetry Fox

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When I attended the Association of Writers and Writing Programs Conference a few months ago, I didn’t expect to encounter a furry creature with a tale at the book expo, banging away at the keys of a manual typewriter. I also didn’t know that he had a cult following.

The Poetry Fox has been making the rounds of literary festivals, conference, and art shows. Give him a word and in a jiffy, he’ll write a poem, stamp it, sign it, read it, and then give it to you.

I don’t know his motivation, but he is getting the general public interested in the literary world. There is something refreshing about street poetry, where poets create works on the spot. Could writers take a cue from The Poetry Fox and create snappy short stories on the spot for the public?

 

My essay is featured on the new Chicken Soup for the Soul podcast and how writers can raise their profile by having a podcast

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Chicken

The editors at Chicken Soup for the Soul have informed me that they have just started a series of inspirational podcasts to promote their books. Chicken Soup for the Soul’s publisher, Amy Newmark, will discuss a different Chicken Soup for the Soul book each day and highlight one story that appears in that book.

My essay, “Short Distance Romance,” which was published in Chicken Soup for the Soul: The Dating Game has been chosen to play a role. My story is on the website now under “Wow Wednesday,” and will continue to be available on the Podbean app—which is available for free from the app store—once it airs. It was neat hearing Ms. Newmark talk about me and my story. The podcasts are six or seven minutes long and provide entertaining stories as well as great advice and easy-to-implement tips for improving your life.

For writers, podcasting is fast becoming another medium for storytelling and bringing attention to published works. It can drive traffic to your website. There is tremendous power in being in a listener’s ear as well as before their eyes with the written word. It is also a way to introduce your writing to people who aren’t avid readers. They can listen to you while they’re driving, exercising, doing housework. They can listen to you while they’re multitasking.

We’ve all heard that creating videos is important for writers to grow their online presence—book trailers and author interviews are examples. For writers who don’t feel comfortable on camera, podcasting can be the right avenue. I understand that podcasting equipment is affordable and simple to use. The newer line of USB microphones and software are inexpensive.

Podcasting does require content production and a commitment of time in order to be successful. For writers, it could be worth pursuing.

A day of celebration for small presses

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Pulitzer

The winners of the Pulitzer Prize were announced this week. The prize for poetry goes to Tyehimba Jess for the book, Olio. The book is described as astoundingly innovative, combining poems, songs, historical facts, fiction, interviews and tables to create a chorus of compelling voices — all singing praises for the countless African American performers whose contributions to minstrel shows of the late 1800s have been largely undocumented.

The book was published by a small poetry press in Seattle–Wave Books, surprising to many on the book publishing industry. Small presses, or independent presses, as they are often called, make up about half of the book publishing industry market. Many focus on fiction, poetry and nonfiction. Since the profit margin can be thin, small presses can be narrowly focused and driven by other motivations, including reaching niches that mainstream publishers ignore.

Small presses are a potential outlet for novelists and writers of other genres to get published, but they are often overlooked in favor of the big publishers. Writers don’t support small presses as much as they should by purchasing the literature they produce. That’s a shame. I had the opportunity to talk with dozens of editors and publishers at small presses while at the AWP Conference Bookfair in February and seek out publishing opportunities with them.

NewPages.com, a website of literary news and information, has an extensive list of small presses and calls for submission worth checking out.

 

 

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Publication news! My essay is featured in a new anthology

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The Book of Hope Cover Image

My essay, “Praying on the Job,” has been published in The Book of Hope: 31 True Stories of People who didn’t Give Up. I hope my story, of the struggle of my husband and me during his period of unemployment, will inspire readers to persevere through difficulties.

Here is the description of the anthology on Amazon.com. “In this priceless collection of true stories experienced by everyday people, readers get to share in the angst, the grief, the frustration, and fears of the writers. This collection of 31 stories proves there is always hope no matter how negative our situation might be. Sometimes just knowing someone else has walked your path opens the doors and windows so new ideas and solutions can flow. This book can bring comfort, inspiration and guidance to those suffering from life’s challenges. These stories can help make walking such paths the adventures they can be.”

Five things I learned at the Association of Writers and Writing Programs Conference in Washington, D.C.

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walter-mosley-and-lisa

With bestselling author Walter Mosley

Last week I attended the Association of Writers and Writing Programs Conference, better known as AWP. It is the largest literary conference in North America. This year it was held at the convention center in Washington, D.C., and hosted 550 events, 2,000 presenters and more than 800 presses, literary journals, and literary organizations from around the world at the book fair.

This was my third time attending the conference. I learn new things each time. Here are 5 things I learned this year.

  1. It’s a good idea to put your photo on your business card.

During a panel discussion titled, “Agents and Editors and Publishers, Oh My! Demistifying the Business Side of Writing and Publishing,” an agent pointed out that she meets hundreds of eager writers at conferences who hand her business cards, but when she gets back home, she may not be able to match the business card with the person she met. A photo business card will likely jog her memory.

  1. It makes sense to smuggle your own food into the conference.

At a food stand set up in the center of the book expo in the convention center, I paid $10.00 for a medium-sized bowl of pineapple chicken and another $5.00 for a large bottle of diet coke. Talk about sticker shock! I got smart quickly. Since I was staying with my sister, who lives in the D.C. area, I was able to raid her refrigerator and pack a ham and cheese sandwich, some fruit, snacks and my own beverage. This cost me nothing and sis was happy that I helped to empty out her fridge.

  1. If you didn’t win the writing contest you entered, you can always apply again.

I’ve applied for several first-time author contests. None have named me the winner so far. Several of those independent presses and associations that sponsor the contests were represented by the publishers and editors at the AWP Book Fair. They told me to feel free to apply again because they use different judges every contest cycle. One press also told me that sometimes people apply the following year and win.

  1. If you’re not paying attention, you could miss a hidden treasure.

I was walking through the book fair near the back of the room where a small African American publisher I had talked to earlier in the day was located. The publisher remembered me and beckoned me over. He pointed to a man dressed in black, seated at the exhibit table, hunched over, checking his smart phone. It was the bestselling novelist and crime fiction writer, Walter Mosley. I’ve seen the movie starring Denzel Washington, based on his novel, Devil in a Blue Dress, and read one of his novels with members of my book club. It was thrilling to meet him. I asked him if he would take a picture with me and he said in his charming way, “Only if you’ll put your arm around me. Of course, I obliged.

  1. If you’re looking for an independent press to publish your manuscript, the book fair is the place to be.

I was eager to see the books of an independent press I was considering sending my manuscript to. I was horrified when I saw that the books are designed in square dimensions, not rectangular dimensions like most books. Stopping by the table of another press, I was able to quiz the representative about their efforts to market their books. I was able to hold the books and see the quality of the paper, design, and binding. Coincidentally, one of the authors was at the table, autographing copies of his novel, when I walked up. He told me all about his publishing experience with that press. I was impressed with their operation and walked away pleased.

Next year’s conference will be in Tampa, Florida. I’m not sure yet if I’ll attend, but if I do, I’m sure there’ll be lots of tips to pick up there too!

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Why Hidden Figures” inspires me in my effort to get my novel published

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22hidden-master768

I recently went to the Showcase Cinema to see Hidden Figures, the phenomenal true story of the black female mathematicians at NASA whose calculations helped fuel some of America’s greatest achievements in space. In addition to the women’s empowerment theme that I was looking forward to, I was interested in seeing the setting because the story took place in the city where I went to college, Hampton, Virginia.

The movie featured actress Taraji P. Henson as Katherine G. Johnson, Octavia Spencer as Dorothy Vaughan, and Janelle Monae as Mary Jackson. Known as “human computers,” they were among the brightest minds of their generation.

They were teaching math in the segregated south when they were called into service during the labor shortages of World War II when America’s aeronautics industry washidden-figures-2nd-picture in dire need of expertise. Suddenly, these overlooked math whizzes had a shot at jobs worthy of their skills. Jim Crow laws required them to be segregated from their white counterparts. They were kept in the Langley Air Force Base all-black “West Computing” Group, and relegated to “colored only” bathrooms and couldn’t even pour themselves a cup of coffee from the same coffee pot, etc.. Yet, they had confidence and were assertive, playing critical roles in the space program.

I left the theater walking a little taller than when I entered and thinking about the challenges these women faced. The treatment they got from their peers and supervisors was sanctioned by society and the law. Since seeing the movie and reading the book, I’ve been sending out a revised version of my manuscript to literary agents.  At times it’s discouraging. Not that I am in anyway comparing the magnitude of the challenges they faced with mine, but I do I ask myself, “what would Katherine, Dorothy, and Mary do?” They would surely persevere. They wouldn’t give up. They would push on past the rejections, until they got the novel published.

 

 

Writers: Make That Christmas Newsletter Work for You

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CHRISTMAS NEWSLETTERUgh! The Christmas newsletters. You know what I’m talking about. They start arriving in mid-December, oozing with hubris and pretention about Biff’s missionary work with a just-discovered indigenous civilization in Belize, and six-year-old Kennedy’s corporate start-up whose shares are now being traded on the New York Stock Exchange.

But as writers we shouldn’t dread the annoying missives, but embrace them by putting our own twistCHRISTMAS NEWSLETTER TEMPLATE on them. The Christmas newsletter doesn’t have to be a generic highlight reel of the past year’s accomplishments, but can focus on literary successes, serving as a marketing tool to raise our profile.

Starting with January, look back at your calendar of activities, your speaking engagements, publishing successes, book readings, seminars, workshops, conferences. Details of these can be fleshed out to create a newsletter that your fans will love reading. You can find useful tips online for writing a Christmas newsletter.Mailbox

Email it or post it as an open letter on facebook, Linkedin, or other social networking sites to enhance your platform and build an audience with people new to your work. Doing this could make the holidays a little merrier and those Christmas newsletters that arrive in the mail a little more palatable.

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Holiday bazaars are a wonderful venue for writers

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booksDuring the weekend, I was a vendor at the holiday bazaar at my church. I rented a table and sold copies of anthologies I’ve been published in: Finding Mr. Right, More Christmas Moments, Inspire Forgiveness, and a few other volumes that fall into the inspirational category.

The wife of the retired pastor came by my table and was surprised when I told her that I was selling the books for $10 apiece. She thought I’d charge much more.

But I didn’t want to sell them to make a profit. By selling them for the amount I had to pay to purchase them, I was able to keep the price reasonable and get my words of inspiration into the hands of more people. That was my primary interest, through my writing, giving hope to people who are facing challenges.

A secondary benefit was that participating as a vendor helped me build an audience. me-and-booksEven though I’ve been a member of that church for more than 12 years, at least half a dozen people walked up to me and expressed surprise, saying they didn’t know I was a writer. When I told them about my novel, several asked when it would be coming out. Whenever I do get it published, I’ll have a group of supporters ready to purchase it.

In addition, some of the shoppers told me about opportunities to be a vendor at other events, which could serve as a vehicle for getting a whole new audience interested in my work.

So, writers, the next time the holidays come around, look into becoming a vendor. It could raise your profile in ways you didn’t imagine.

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Panelists at mystery novel conference explain why a Smart phone can put them in a panic

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I find it ironic that writers whose job it is to frighten their readers or at least make their pulses quicken with their plot twists and suspenseful moments sometimes find themselves facing the same emotional and physiological moments when dealing with crafting their mysteries and crime fiction.

dead-crow-logoWhile attending panel discussions at Mysterium: The Mystery Novel Conference, held recently on the campus of Wesleyan University, I was surprised to discover that some writers experience anxiety over technology. They are so afraid to deal with technology that they either avoid it by setting their novels in the pre-1985 era or they have whatever gadget the main character is using sabotaged by the end of the first page.

One crime novelist said that’s why it’s not unheard of for a main character who’s standing in an alley, looking down at a lifeless body to drop his or her cell phone in a puddle and then have the cell phone end up in a dumpster. “Because if you can Google everything,” she said, “the investigation can easily be solved.”

chris-with-the-dogThis got me wondering how mystery and thriller author Chris Knopf felt. He’s best known for his Sam Acquillo series. At the conference I attended his talk, titled “Writing Mysteries in the Age of Google.” He suggested that authors use technology in their stories as they would in real life. “If you’re going to be realistic, it has to be a seamless and a natural part of your story,” he said. “Don’t use a particular brand. Otherwise your books will only last a couple of years.” He said that Google is not something to be avoided, but embraced in degrees. “You have to deal with Google when the character is chris-knopf-book-coverresearching. I use Google for the basics and then I go talk to people. The same goes for my characters.” Knopf said that voicemail can be used as a device central to your plot. “I integrate voicemail into the story,” he said. “The dead man’s last words in a voicemail trigger the story.”

And I’m sure I’m not the only writer who thinks she can pick up hints on writing crime and law enforcement scenes from watching television. However, Knopf said, “Don’t rely on it. It doesn’t translate. I have a forensic analyst I consult. Everybody has to have a geek these days.”

And, of course, social media is too big to ignore, as are drones. “You don’t have to have a drone creep up to a house in a rural area,” he said. “New York can send a drone. They can be as tiny as a bug. They can fire weapons, shoot you with poison. There’s a lot of drama possible with drones.”

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I had a surprisingly good time at Mysterium: The Mystery Novel Conference

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keynote-photo-cropped

I’m not a mystery writer. I registered for Mysterium: The Mystery Novel Conference held at Wesleyan University in Middletown, Connecticut, because two of my friends had planned to go—one who’s written a mystery novel and another who’s planning to work on one—and I wanted to spend time with them because I don’t see them very often. Their plans fell through and I thought about skipping it, but I had already paid the $100 registration.

Before the speakers arrived, I heard fascinating snippets of conversation from people around me in which they talked about the cozy mysteries they’ll have coming out in the fall, the deadlines they’re facing and the lure of procrastination.

During the keynote, conference host and novelist Amy Bloom (pictured left) interviewed award-winning detective novelist Laura Lippman.

Lippman talked about the importance of place in her novels. “I love books that have a strong sense of place,” she said. “Place to me is integral. I don’t understand stories where there is no place.”

Lippman’s “place” is Baltimore. She worked for a number of years at the Baltimore Sun, alongside her father, and talked about writing books that take place in Baltimore and the Baltimore suburbs.

She said she especially finds inspiration when writing stories that she sets in the suburbs. “I write dark stories there,” she said. “This reflects my thoughts about the suburbs.”

Mysterium is billed as a celebration of readers and writers, combining pleasure, instruction from writers, intellectual stimulation and great fun. This description is accurate. I thought I would feel out of place not only because I was alone, but because my writing focuses on general fiction, essays, and journalism—not mystery or crime writing. But once I took my seat at the keynote presentation, I felt at ease and the discussions were applicable to my own writing.