Tip for the self-published author: Throw a Birthday Party

MarylouMy book club recently read the biography, Walking In Her Shoes, self-published by Boston-area actress Marylou Depeiza. It is a family story in which a secret is being kept. In addition to us enjoying a page turner, we had the added bonus of having Marylou be our guest of honor for our book discussion. She shared with us one of the ways she was able to sell a large number of books at one time.

At one of her milestone birthdays, her children decided to host a party for her. In lieu of gifts, they had the guests purchase copies of her book. Marylou said she was able to sell hundreds that way.

A day to celebrate independent bookstores

Independent BookstoresOn May 2, independent bookstores nationwide will be celebrating themselves and their customers in the first Independent Bookstore Day. All regional independent bookselling associations have agreed to support this event.

Throughout the day bookstores will have games and giveaways. They’ll also be selling limited edition literary merchandise, including posters, book collections, and autographed copies of local author’s books.

So visit your local independent bookstores. They’re the ones up-and-coming authors can turn to for support as they plan their book tours and author readings.

Publishing success found in the “spam” file

Lisa Allen BookBecause of technical problems, one of Lisa Allen’s email addresses does not forward to her Gmail account. After many phone calls and calling the host company for her website, the writer/photographer was able to do a temporary fix on her account. The inbox was packed with spam, but she was reluctant to do a “check all” and delete … just in case. She discovered an acceptance email from Rockport Publishers.

The book, “1000 FOOD ART & STYLING IDEAS” is a curated collection of photos, organized in categories such as color, global, indulge, chill and aerial, the chapter where you will find Lisa’s contribution. Artists were not paid for accepted submissions, but are offered a discount should they want to purchase the book directly from the publisher. However, a comprehensive index of the photographers and their contact information is included in the book. So you can be certain Lisa will be checking that web mail account more frequently!

Moral of the story? Establish a routine for checking extra email accounts! If you don’t mind bundling all of your correspondence into a single account, arrange for your author or artist website email to be forwarded to an account you visit daily.