Writers: Here’s a ‘novel’ way to market your book

Book readers live an average of two years longer that those who don’t read at all. That’s the finding of a study out of Yale University. Researchers examined the reading habits of 3,635 people over the age of 50 and found that the ones who read up to 3 ½  hours a week were 17 percent less likely to die over 12 years of follow up. This was even after variables, such as health, education, and income, were taken into account.

It’s not clear why there’s the “reading advantage,” but researchers suggest delving into novels promotes cognitive processes, such as empathy and emotional intelligence, which can boost longevity.

So the next time you give a book talk, speech, or book launch use the line, “Read my novel. It could add years to your life!” It could make your book sales increase dramatically.

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About lisabraxton

Lisa Braxton, a native of Bridgeport, Connecticut, earned her MFA in Creative Writing at Southern New Hampshire University and her Master of Science degree in Journalism at Northwestern University. She is the immediate past president of the Women’s National Book Association/Boston Chapter and an Emmy-nominated journalist. She is a former television news anchor and reporter and spent her television career at stations in Champaign, Illinois, Wilkes-Barre, Pennsylvania, and Hartford, Connecticut. She is also a former newspaper reporter and radio reporter. She currently lives in the Boston, Massachusetts area. Lisa has been published in numerous literary journals, including Snake Nation Review, Foliate Oak, and Meetinghouse: A Journal of New England Fiction, Clockhouse Review, and Literary Brushstrokes.
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